Privacy Policy

Last Updated: February 2025

1. Introduction

This Privacy Policy applies to DUFANXI brand and Baoding Nalun Leather Manufacturing Co., Ltd. ("we", "us", "our"), operating at arakan.us. We are an e-commerce company that manufactures and sells travel bags and leather goods. We use Amazon Advertising API and Amazon Selling Partner API to manage our advertising campaigns, product listings, inventory, and orders on the Amazon marketplace.

2. Information We Collect

Through the Amazon Advertising API and Selling Partner API, we access the following data related to our own seller account:

• Advertising campaign performance data (impressions, clicks, spend, conversions)
• Product catalog and inventory information
• Order and fulfillment data
• Seller account operational metrics

We do not collect personal information from end consumers beyond what is necessary for order fulfillment through the Amazon platform.

3. How We Use Information

The data we access is used solely for:

• Managing and optimizing our Amazon advertising campaigns
• Monitoring product inventory and order processing
• Internal business analytics and operational decision-making
• Improving our product offerings and customer service

4. Information Sharing

We do not sell, rent, trade, or otherwise share any data obtained through Amazon APIs with third parties. All data is used exclusively for our internal business operations and is accessible only by authorized team members.

5. Data Security

We implement appropriate technical and organizational measures to protect the data we handle, including:

• Encrypted data transmission (HTTPS/TLS)
• Access control and authentication mechanisms
• Secure server infrastructure
• Regular security reviews

6. Data Retention

We retain business data only for as long as it is needed for operational purposes. When data is no longer required, it is securely deleted from our systems.

7. Amazon API Usage

Our use of the Amazon Advertising API and Selling Partner API complies with Amazon's applicable terms of service, data protection policies, and API usage guidelines. We only access data that is necessary for managing our own seller account.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

9. Contact

If you have any questions about this Privacy Policy, please contact us at:

Baoding Nalun Leather Manufacturing Co., Ltd.
Baigou Town, Baoding City, Hebei Province, China
Email: info@arakan.us